Matches That Play A Starring Role in Movies and Music!

imgres-2 Bruce Willis in The Fifth Element

Did you know that a single match (=the 5th element) was responsible for saving the world at the end of the movie The Fifth Element starring Bruce Willis? For phillumenists (collectors of matches),  we recommend a great film from 1932 called The Match King that follows the real life story of the rise and fall of Swedish Safety Match tycoon Ivar Kreuger. Matches have been used as plot devices over the past 90 years in movies and in popular culture. There are even rock groups that named themselves after matches like Matchbox Twenty , The Matches , and the hard rock group Matchbook Romance - Voices [FULL ALBUM, HQ] - YouTube 

The rock musician Beck references matches many times in his music and writings. He even wrote a book titled Playing With Matches, wrote with the words "match stick strike" in "Sissyneck" on his album "Odelay" and referenced matches in the song "Cell Phone's Dead" on his album The Information. The Britpop group PULP mentioned matches in their song Dishes on This Is Hardcore. The Beatles covered the Carl Perkins rockabilly  song Matchbox in 1964 with Ringo singing vocals then Paul and John sang about "two of us burning matches...." in the song Two of Us on "Let it Be".  Elvis Costello wrote and performed his song Motel Matches. The group MGMT's song "It's Working" on their album Congratulations "....It's just like striking matches..The polish lies." The rock group PAVEMENT'S song on their '90's masterpiece album Slanted & Enchanted "Circa 1762" "....Lighting a Burnt Match", their is a country, rock and blues group named Striking Matches. The song "And No Matches was released by the German Techno group Scooter

Here are a few more famous movies that used matches as part of their plot lines: "Casablanca", "Saving Private Ryan" and "The Grifters" John Cusack's character Roy tells his grifter mother Lilly played by Anjelica Huston that he's a match salesman , Pulp Fiction “You play with matches, you get burned.” Match books have made frequent cameo appearances to light up the chain smoking characters in the AMC TV series Mad Men. Matches were mentioned in the movie The Hunger Games as a means for survival and a struck and flaming match made an appearance lighting Malcolm Beach's (Morgan Freeman) stogie when he meets Tom Cruz in the SciFi movie OBLIVION. The AMC TV law procedural show "Better Call Saul" features it's own custom matches in it's opening credits in season 1,2 and 3.

The Prop Match Book from the AMC TV Show "Better Call Saul"

What other movies or popular songs can you come up with in addition to the above that reference matches?

Of course, if you want to promote your business using the most economical and effective and timeless form of advertising be sure to get in touch with the 'match mavens' by calling 800.605.7331 or checking out TheMatchGroup for us to make your match!

15 Matchbooks with Incredible Artworks by Leading Illustrators Article From DigitalArtsOnline.UK

Excellent article from DigitalArtsOnline.UK   
              15 matchbooks with incredible artworks by leading illustrators 

Executive agent at B&A Louisa St. Pierre explains.

"Masterpieces have been created by candlelight; ideas have been shared over a cigarette; phone numbers and information exchanged by scrawling on these portable, multi-purpose notebooks," she says.

This idea runs throughout the book. As described in the intro, B&A is engaged in its "own creative recognition, spreading art like a flame".


Check out the article here

match book original design by by David Doran

FOUND! 1928 Oldsmobile Cover Letter Presenting Their Match Book Co-operative Dealership Advertising Program

In addition to being the President of TheMatchGroup, Joseph Danon has been a avid collector of vintage advertising Match books -amassing a collection comprised of tens of 1,000's of vintage advertising match books dating back over 100 years!

Well, while sifting through his collection, Mr, Danon found this well preserved Oldsmobile Motor Works Advertising Dept. Cover Letter dated March 12, 1928.

Original Oldsmobile Motor Works Letter Announcing Co-operative Dealership Marketing Program
Original Oldsmobile Motor Works Cover Letter Announcing Co-operative Dealership Marketing Program

The purpose of the letter was to present a novel & low lost Match book advertising co-operative promotional program to be offered all Oldsmobile dealerships for them to participate by reserving the back of the match cover for them to advertise their dealership's name, address, telephone advertising copy under the OLDSMOBLE LOGO between the space above the tag line "A Match for Any Car".  Depicted on the front cover was an eye catching full color illustration of a new Oldsmobile model for 1928 with the slogan "The FINE CAR OF LOW PRICE"l Match book.

The cost for the dealer to participate  in this co-operative advertising program was the princely sum of .00415 per match book! To underscore the effectiveness of this co-operative advertising program, Oldsmobile as well as the majority of  other car manufactures continued to offer this very effective and low cost advertising program to their dealerships up until the late 1980's!

1928 Oldsmobile Motor Works Match Book Cover Presentation for Dealership Co-operative Advertising Program
1928 Oldsmobile Motor Works Match Book (front) Cover Presentation for Dealership Co-operative Advertising Program
Oldsmobile 1959 Super 88 Holiday Coupe Co-operative advertising match book
Oldsmobile 1959 Super 88 Holiday Coupe Co-operative advertising match book

Fast forward 87 years later and TheMatchGroup continues this produce similar co-operative advertising match programs by partnering with many national/international brands such as Davidoff of Geneva, Drew Estate and General Cigar as well as many larger Candle Manufactures using their branded match books and match boxes as means to share the cost of and advertise co-operatively with their retail outlets!

For all of your branded match book and Match box needs GoTo: TheMatchGroup or call one of our match makers at 800.605.7331 to design and order your own logo's matches today!

Led Zeppelin's Starship One Jet's Match Boxes Sell for $700 on the History Channel's Pawn Stars TV Show!

Shared from AOL NEWSY
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Pawn Stars Starship One Matchboxes

We bet you'll never guess what was valued at as much as $3,000 on a recent episode of "Pawn Stars..."

Matchboxes. Wait, what?!

But wait, these weren’t just any old matchboxes — they were from Led Zeppelin’s legendary Boeing 720 plane, The Starship One. (Video via YouTube / Thanasis Papadimitrou)

"If you framed them up and presented them well, $2,500 to $3,000 dollars for these," said Warwick on "Pawn Stars.""$2,500 might seem like a lot for some matches, but rock and roll collectors would go crazy for this stuff."

After an expert [in paper ephemera] examined the matchboxes, they were deemed authentic.

And if that wasn't cool enough, each box included The Starship One's logo and the names of several important passengers it carried over the years, including Elton John, Peter Frampton and Alice Cooper. Rock on.

There's actually a huge demand for vintage matches, matchbooks, and the matches themselves in the collection world. In fact, there's thousands of active listings for them on eBay.

But the seller of The Starship One matchboxes only needed to go as far as the Gold and Silver Pawn Shop to find a price he was happy with.

He ended up selling the collection for a cool $700. Now, that's aplane good deal!


To order your business' own branded matchboxes get in touch with the experts at TheMatchGroup and call us at 800.605.7331 to get the painless process started today!Read more

Striking Images: Matchbook Advertising Article from UnderTheInfluence by CBC Rado

Fantastic Article about the remarkable story and journey of match advertising with references to some remarkable "moments in match history"     Under The Influence

Vintage Wrigley Spearmint Gum Advertising Match Book They were the first company to utilize matches in a National Advertising Campaign.
Vintage Wrigley Spearmint Gum Advertising Match Book
They were the first company to utilize matches in a National Advertising Campaign.

To order your Buisiness' own branded match books get in touch with one of our "matchmakers" at TheMatchGroup or call 1-800.605.7331 TODAY!