Great Article! The Essential & Historical Reasons for Distributing Advertising Matches To Promote Your Business!

Great Delish Article re. the essential and historical reasons for distributing branded advertising matches to promote your business!

The History and Trends of Advertising Matches

Superica Atlanta's unique retro design by Alvin Diec
Delilah LA Retro Feature Matchbook Individually decorated match stems with dancing nudie girls

 

Bill Kozlack, the owner of Jax Cafe a Minneapolis steakhouse is quoted in this article about his fight with a local councilman after he learned that restaurants were no longer able to distribute branded matches due to the new anti smoking ordinance. “I had to explain to him that it’s one of the longstanding traditions in restaurants and bars—and I informed him that no matter how hard you try, you can’t smoke a matchbook.” That response was enough to convince the counsel that restaurants would still be permitted to distribute their matches!

"Because they don’t serve as practical a purpose any more—save for lighting candles—matchbooks have to look good."

While we don't entirely agree with the above statement, we do agree that matchbooks have to look good!

We at TheMatchGroup are proud of the limitless customization and exclusive matchbook and matchbox styles that we offer for every type of business to use to promote their brand!

To design and order your business' own custom match books Go to Getmatches.com today!


A Wide Range of Different Sizes of Our Exclusive Retro Feature Matchbooks With Individually Printed Match Stems is Now Available!

We're pleased to announce that we now produce a wide range of different sizes of our exclusive retro feature advertising feature match books with individually printed match stems is now available in addition to our range of European style wooden stem matchbooks!

Let your imagination run wild! There are no limits to what we're able to print! Whether it's special die cut shapes, an unlimited  number of printed colors any type of special paper stocks and your choice among 16 different color coordinated match heads!

@receptionbarnyc Our Exclusive Custom Giant style matchbook containing 3" long wooden match stems
@georgewashingtonbar Exclusive Duo 10 Style retro feature matchbooks with individually printed match stems
Retro DieCut Bowling Pin Feature Matchbooks with individually printed and die cut shaped match stems
@Deliiah Unique retro #pinup #nudie #feature #matchbook
Another version of our retro feature matchbooks with slimmer match stems
Duo Compact Style Retro Style Matchbook with Slimmer Feature Individually Printed Match Stems
Our Exclusive Euro Style mini wooden stick matchbook

 

Visit us at TheMatchGroup to discuss how we can produce your creative vision into a reality!


Matches That Play A Starring Role in Movies and Music!

imgres-2 Bruce Willis in The Fifth Element

Did you know that a single match (=the 5th element) was responsible for saving the world at the end of the movie The Fifth Element starring Bruce Willis? For phillumenists (collectors of matches),  we recommend a great film from 1932 called The Match King that follows the real life story of the rise and fall of Swedish Safety Match tycoon Ivar Kreuger. Matches have been used as plot devices over the past 90 years in movies and in popular culture. There are even rock groups that named themselves after matches like Matchbox Twenty , The Matches , and the hard rock group Matchbook Romance - Voices [FULL ALBUM, HQ] - YouTube 

The rock musician Beck references matches many times in his music and writings. He even wrote a book titled Playing With Matches, wrote with the words "match stick strike" in "Sissyneck" on his album "Odelay" and referenced matches in the song "Cell Phone's Dead" on his album The Information. The Britpop group PULP mentioned matches in their song Dishes on This Is Hardcore. The Beatles covered the Carl Perkins rockabilly  song Matchbox in 1964 with Ringo singing vocals then Paul and John sang about "two of us burning matches...." in the song Two of Us on "Let it Be".  Elvis Costello wrote and performed his song Motel Matches. The group MGMT's song "It's Working" on their album Congratulations "....It's just like striking matches..The polish lies." The rock group PAVEMENT'S song on their '90's masterpiece album Slanted & Enchanted "Circa 1762" "....Lighting a Burnt Match", their is a country, rock and blues group named Striking Matches. The song "And No Matches was released by the German Techno group Scooter

Here are a few more famous movies that used matches as part of their plot lines: "Casablanca", "Saving Private Ryan" and "The Grifters" John Cusack's character Roy tells his grifter mother Lilly played by Anjelica Huston that he's a match salesman , Pulp Fiction “You play with matches, you get burned.” Match books have made frequent cameo appearances to light up the chain smoking characters in the AMC TV series Mad Men. Matches were mentioned in the movie The Hunger Games as a means for survival and a struck and flaming match made an appearance lighting Malcolm Beach's (Morgan Freeman) stogie when he meets Tom Cruz in the SciFi movie OBLIVION. The AMC TV law procedural show "Better Call Saul" features it's own custom matches in it's opening credits in season 1,2 and 3.

The Prop Match Book from the AMC TV Show "Better Call Saul"

What other movies or popular songs can you come up with in addition to the above that reference matches?

Of course, if you want to promote your business using the most economical and effective and timeless form of advertising be sure to get in touch with the 'match mavens' by calling 800.605.7331 or checking out TheMatchGroup for us to make your match!


#featurematches

The Golden Age of Match Advertising Has Returned at TheMatchGroup With Feature Matches!

The Golden Age of Match Advertising Has Returned at TheMatchGroup!

We're proud to announce that TheMatchGroup is the exclusive producer of "retro" feature matches (individually custom printed match stems).
This type of printing process hasn't been offered since the last "golden age of match advertising" that ended back in the late 1960's early '70's!

#featurematches
Retro Feature Match Books with Special Printed Match Stems

 

#featurematches
Individually Printed feature match stems depicting light houses

In addition to printed paper match stems, we also brought back match books that contain wooden match stems!

GoTo: TheMatchGroup and check out our entire range of the highest quality and most diverse printing options that are exclusive to only us for you to set your business' customized advertising match books and match boxes apart from everyone else and be sure follow our feed on Instagram at Insta. TheMatchGroup

We look forward to collaborating with you to create your highly collectible and timeless advertising matches!


15 Matchbooks with Incredible Artworks by Leading Illustrators Article From DigitalArtsOnline.UK

Excellent article from DigitalArtsOnline.UK   
              15 matchbooks with incredible artworks by leading illustrators 

Executive agent at B&A Louisa St. Pierre explains.

"Masterpieces have been created by candlelight; ideas have been shared over a cigarette; phone numbers and information exchanged by scrawling on these portable, multi-purpose notebooks," she says.

This idea runs throughout the book. As described in the intro, B&A is engaged in its "own creative recognition, spreading art like a flame".

 

Check out the article here

match book original design by by David Doran