REASONS WHY MATCH ADVERTISING SHOULD PAY YOU WELL! Reprint of Match Salesman's Promo Flyer for Advertising Matches from 1961

REASONS WHY match ADVERTISING SHOULD PAY YOU WELL! Reprint of Match Corp. of America match salesman's promotional flyer for selling Advertising Matches from 1961.

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Words of wisdom, circa 1961 that are still relevant to this day! "Every Light Exposes Your Message... Twice Per Light when you advertise on the outside cover and the inside cover" Repetition! -gives your message hard hitting impact that builds sales -and profits!

Order your business' branded advertising matches from TheMatchGroup so that you can experience the hard hitting impact that will increase your sales and profits. Call one of our expert "match mavens" now at 800.605.7331.


Where Did the Term "Three on a Match" Originate?

Where Did the Term "Three on a Match" Originate that implies that it's bad luck to light three wooden tapers or cigarettes with one match from a match box?

THREE ANSWERS:

1) Three is the symbol of the Holy Trinity.

To make mundane use of a match was to defile its sanctity and to transgress holy scripture. Man would invite disaster and put himself into the power of the 'evil one.' Thus, the use of a single match or lit wooden taper, would light the fires of Hell for one's own soul.

2) Self-protection in time of war.

The superstition first arose among British troops during the Crimean War. British soldiers, entrenched against Dutch foes in the Boer War, learned by bitter experience of the danger of lighting three cigarettes from one match. When the men thriftily used one match to serve three of them, they gave the Boer Sniper time to spot the light, take aim and fire to kill 'the third man'.

3) Ivar Kreuger, the President of The Swedish Match Company who was known as the 'match king', certainly did not create the term or the superstition surrounding it, as it has been alleged back in the 1930's. But he certainly exploited the term to promote sales for his company's matches! He surmised that most people, innately thrifty, were not using enough of his matches through their habit of conserving them by using a single match to light multiple candles, cigarettes, etc. After his successful campaign perpetuating the superstition of the wartime precaution and it's association with the mortal consequences of using just one match, he earned millions of pounds of profit for his company by greatly increasing sales of his Swedish Matches.

There was also a famous movie Three on a Match
That was based upon the story of three friends from childhood, Mary, Ruth, and Vivian, who meet again as young adults after some time apart. They each light a cigarette from the same match and discuss the superstition that such an act is unlucky and that Vivian, the last to light her cigarette, will be the first to die.

Make sure to load up and avoid the curse of THREE ON A MATCH by buying your own batch of branded matches for your business from TheMatchGroup or call one of our experienced "match makers" at 800.605.7331.


NY Times Article 3/24/12 MATCHES AS MEMORIES

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NY Times Article 3/24/12 MATCHES AS MEMORIES

A terrific mention in the Sunday Times Magazine "Matches as Memories"

"They were once ephemera -written on, burned up in the space of a weekend -but they're now a keepsake."

"In a way, they are the perfect hotel hotel souvenirs, and also the most anachronistic -having been left essentially unchanged since the bygone days of steamer trunks...."

CALL 800.605.7331 TheMatchGroup to order YOUR company's branded matches!

Process of Buying Advertising Matches

Frequently Asked questions:

Q: What is the minimum order quantity for custom printed match books or match boxes?

A: 5,000 (2 cases) match books or 5,000 (2 cases) match boxes

Q: If I order more than the minimum is there a price discount?

A: Yes, we offer price breaks at 10,000, 20,000, 30,000, 50,000, 100,000 and 250,000 units.

Q: How do I get my logo and ad copy to you so that you can print my matches?

A: We requite a high resolution PDF or .eps file with all fonts outlined, however if you don't have access to such a file from your graphic artists, then we can accept a clean hard copy of your logo for us to scan.

Q: Do you provide a final proof for me to approve, prior to printing?

A) Yes, we provide an electronic PDF that is emailed for you to approve for color and position of your art as well as the type/ad copy for any misspellings or typos.

BXQ1 US Quick Ship 10 stick match box
BXQ1 US Quick Ship 10 stick match box
US Made Quick Ship 20 stem paper book match
US Made Quick Ship 20 stem paper book match

Q: How long does it take for me to get my matches after proof is approved?

A: If you order our US Quick Ship items such as our 20 stem or 30 stem paper match books or our 10 stick or 20 stick wooden match boxes the lead time is 10-12 working days after proof approval. However, we do offer a range of Japanese produced match books and match boxes in unusual shapes and sizes including cigar and candle matches 4" in length that ship is about 12 weeks after proof approval.

  Call  us at 800.605.7331 or email us at strike@getmatches.com to get more info or to place your order today!