Reasons to Cheerfully Distribute Branded Advertising Matches To Promote Your Business!

Reasons to Cheerfully Distribute Branded Advertising Matches To Promote Your Business!

A week or two doesn't pass where a member of my sales staff receives a question from a current client or a prospect re. the reasons for them to either continue ordering branded advertising matches to promote their business or to start using them.

Our exclusive Retro "Feature" match book with individually printed match stems

Our standard response goes something like this:

Well....advertising matches are a very inexpensive & effective "functional business card".  Over the 120 years that they've been in existence, they've always been highly prized collectibles. Appreciative customers distribute them to their friends and family as a method of recommending your restaurant or business.

Most importantly, NO ONE throws out a match box until the last match has been struck!

Finally, we're all familiar with their practical use around the house from lighting candles, starting bbq's, lighting gas stoves, incense, etc. Matches satisfy our primal human need for fire =survival.

Our exclusive Giant Style 3" Tall Match Book with Wooden Match Stems. Pic. Courtesy of Nylo Hotels

I would like to add to the above that Matches are NOT primarily a smoker's item! Smoker's typically rely upon lighters to ignite their recreational tobacco products or cannabis.

 

 

Matches have become a social media phenomenon! Check out our friend Carlie Clarke's Instagram page Match Book Diaries with over 22,000 active followers!

So go ahead and order your advertising matches at TheMatchGroup.com today!


Announcing Another Exclusive! European Style Wooden Stick Custom Match Books!

ANOTHER EXCLUSIVE!  Euro Style Wooden Stick Custom Match Books.

The Golden Age of Match Advertising Has Returned at TheMatchGroup!

We're proud to announce that TheMatchGroup is offering another exclusive match product!

We now produce European Style wooden stick match books that include wooden match sticks in natural wood color as well as, your choice among several optional dyed match stick colors!

These style match books have not been offered for sale in the USA for several decades!

We offer wooden sticks in 2" and "Giant" 4" long sizes!

 

GIANT Match Book Style containing 4" Long Wooden Match Sticks (shown with yellow dyed sticks).

 

Euro Style "Ultra 9" Style Match Book containing 2" long Wooden Sticks  (shown with optional black dyed sticks).

In addition to Euro Style Wooden Stick match books above, we also are the exclusive producer of printed "Feature" Matches (specially individually printed paper match stems),

#featurematches
Feature Match Book w/ Individually Printed Feature Match Stems (depicting custom printed light house illustrations)

GoTo: TheMatchGroup and check out our entire range of the highest quality and most diverse printing options that are exclusive to only us for you to set your business' customized advertising match books and match boxes apart from everyone else and be sure follow our feed on Instagram at Insta. TheMatchGroup

We look forward to collaborating with you to create your highly collectible and timeless branded advertising matches!


Matches That Play A Starring Role in Movies and Music!

imgres-2 Bruce Willis in The Fifth Element

Did you know that a single match (=the 5th element) was responsible for saving the world at the end of the movie The Fifth Element starring Bruce Willis? For phillumenists (collectors of matches),  we recommend a great film from 1932 called The Match King that follows the real life story of the rise and fall of Swedish Safety Match tycoon Ivar Kreuger. Matches have been used as plot devices over the past 90 years in movies and in popular culture. There are even rock groups that named themselves after matches like Matchbox Twenty , The Matches , and the hard rock group Matchbook Romance - Voices [FULL ALBUM, HQ] - YouTube 

The rock musician Beck references matches many times in his music and writings. He even wrote a book titled Playing With Matches, wrote with the words "match stick strike" in "Sissyneck" on his album "Odelay" and referenced matches in the song "Cell Phone's Dead" on his album The Information. The Britpop group PULP mentioned matches in their song Dishes on This Is Hardcore. The Beatles covered the Carl Perkins rockabilly  song Matchbox in 1964 with Ringo singing vocals then Paul and John sang about "two of us burning matches...." in the song Two of Us on "Let it Be".  Elvis Costello wrote and performed his song Motel Matches. The group MGMT's song "It's Working" on their album Congratulations "....It's just like striking matches..The polish lies." The rock group PAVEMENT'S song on their '90's masterpiece album Slanted & Enchanted "Circa 1762" "....Lighting a Burnt Match", their is a country, rock and blues group named Striking Matches. The song "And No Matches was released by the German Techno group Scooter

Here are a few more famous movies that used matches as part of their plot lines: "Casablanca", "Saving Private Ryan" and "The Grifters" John Cusack's character Roy tells his grifter mother Lilly played by Anjelica Huston that he's a match salesman , Pulp Fiction “You play with matches, you get burned.” Match books have made frequent cameo appearances to light up the chain smoking characters in the AMC TV series Mad Men. Matches were mentioned in the movie The Hunger Games as a means for survival and a struck and flaming match made an appearance lighting Malcolm Beach's (Morgan Freeman) stogie when he meets Tom Cruz in the SciFi movie OBLIVION. The AMC TV law procedural show "Better Call Saul" features it's own custom matches in it's opening credits in season 1,2 and 3.

The Prop Match Book from the AMC TV Show "Better Call Saul"

What other movies or popular songs can you come up with in addition to the above that reference matches?

Of course, if you want to promote your business using the most economical and effective and timeless form of advertising be sure to get in touch with the 'match mavens' by calling 800.605.7331 or checking out TheMatchGroup for us to make your match!


#featurematches

The Golden Age of Match Advertising Has Returned at TheMatchGroup With Feature Matches!

The Golden Age of Match Advertising Has Returned at TheMatchGroup!

We're proud to announce that TheMatchGroup is the exclusive producer of "retro" feature matches (individually custom printed match stems).
This type of printing process hasn't been offered since the last "golden age of match advertising" that ended back in the late 1960's early '70's!

#featurematches
Retro Feature Match Books with Special Printed Match Stems

 

#featurematches
Individually Printed feature match stems depicting light houses

In addition to printed paper match stems, we also brought back match books that contain wooden match stems!

GoTo: TheMatchGroup and check out our entire range of the highest quality and most diverse printing options that are exclusive to only us for you to set your business' customized advertising match books and match boxes apart from everyone else and be sure follow our feed on Instagram at Insta. TheMatchGroup

We look forward to collaborating with you to create your highly collectible and timeless advertising matches!


15 Matchbooks with Incredible Artworks by Leading Illustrators Article From DigitalArtsOnline.UK

Excellent article from DigitalArtsOnline.UK   
              15 matchbooks with incredible artworks by leading illustrators 

Executive agent at B&A Louisa St. Pierre explains.

"Masterpieces have been created by candlelight; ideas have been shared over a cigarette; phone numbers and information exchanged by scrawling on these portable, multi-purpose notebooks," she says.

This idea runs throughout the book. As described in the intro, B&A is engaged in its "own creative recognition, spreading art like a flame".

 

Check out the article here

match book original design by by David Doran